Sustainable

Sustainable

First off, let me say it hasn't escaped my attention that we're selling stuff, plastic stuffBuckminster Fuller Bucky will blow your mind. See his book "Critical Path", William McDonough You gotta check out "Cradle to Cradle" and "The Upcycle", and Annie Leonard Curious how we got into this mess? Annie unpacks it beautifully in "The Story of Stuff" , a few heroes of mine that have shaped how I see the world, all have one thing in common: they are not against stuff, they all see an opportunity for beautiful abundance. The problem isn't stuff:  it's what we use, what we use it for, and what we do with it when we're done using it.

As Annie Leonard points out, our economy is a subsystem of the earth's ecosystem, and right now our economy is extremely out of sync. We don't have enough space here to describe all the problems and their interconnected nature. We'll get to it in time. For now, I want to say what our intentions are and what we are doing about them.

Design is intention

  • We want to make beautiful and durable goods. 
  • We want these objects to be made from existing recycled plastics and never, ever be wasted or be removed from a responsible material cycle. 
  • We want this entire enterprise to provide a net benefit to people and the environment. 
  • We want to be an example of how this can be done. 

Intention reveals desire. Action reveals commitment. 

  • We are currently producing goods from either a biopolymer PLA (virgin material) or a recycled PET. Read more about those materials here.
  • We are working on an in-house process to transform recycled plastic waste into 3D printed goods. 
  • We are working towards Cradle-to-Cradle certification of our products. 
  • We are always looking for ways to collaborate with others to make a positive change. 

Maybe it sounds trite but we're not in it to sell you stuff. We're in it to challenge the current system of extraction and waste. You're going to consume stuff no matter what, we all need the essentials in life; we just make sure you have the best possible option. Buying our stuff is helpful because we are a start-up and we are just getting started. Help us turn our intention into action.